Product Management Immersive
Master the art of building and launching successful products. Learn how to identify market opportunities, define user needs, and craft strategies to deliver exceptional value. Gain hands-on experience with essential tools and techniques like roadmap planning, stakeholder management, agile methodologies, and user-centric development
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Our Process
We teach the essential skills needed to kickstart your career as a product manager. In just 5 weeks of intensive training, you'll learn to think and work like a product manager, from ideation to product launch.
You progress from mastering product management basics to launching successful products, learning to define strategies, create roadmaps, and manage development.
And finally, you’ll learn to work as a team, collaborating with peers to define, develop, and refine a product. Track your product development process using agile frameworks and project management tools.
UNIT 1
Introduction to Product Management
Provides students with a foundational understanding of product management. It introduces the core principles, methodologies, and responsibilities of a product manager, emphasizing the role of product management in building successful digital products. Students explore the product lifecycle, from ideation to delivery, and the importance of collaboration with cross-functional teams, including engineering, design, and marketing. Through lectures and discussions, they gain insights into the key traits of effective product managers and the strategic thinking required to align product goals with business objectives.
Google Forms
Google Forms
UNIT 2
Market Research and Understanding User Needs
Students learn the fundamentals of design thinking, user experience (UX) design, and customer research. This unit covers how to analyze market needs, create user personas, and develop intuitive product experiences. Through hands-on activities, students will apply UX principles to design user-friendly solutions that solve real problems, ensuring their products are both functional and desirable.
Google Forms
Ms Excel
Miro
UNIT 3
Strategic Product Planning and Roadmapping
This unit teaches students how to define a product vision, conduct competitive analysis, and create a strategic roadmap. They learn how to set clear business goals, map customer journeys, and establish key performance indicators (KPIs) for measuring product success. Students will also practice communicating their product vision effectively to stakeholders and aligning teams around shared objectives.
Jira
Aha!
Trello
UNIT 4
Agile Product Development
Students dive into Agile methodologies, learning how to write user stories, prioritize backlogs, and manage cross-functional teams. The unit introduces Scrum and Kanban, with a focus on sprint planning, backlog grooming, and iterative product development. By working through real-world scenarios, students will experience how product managers collaborate with designers, engineers, and stakeholders to drive development.
Clickup
Asana
jira
UNIT 5
Data-Driven Decision Making
This unit focuses on defining a product’s business model using the Business Model Canvas (BMC). Students learn how to identify value propositions, customer segments, revenue streams, and cost structures. The latter part of this unit explores go-to-market (GTM) strategies, launch planning, and post-launch iterations. By the end, students will understand how to position a product in the market and ensure a successful launch with the right business strategy.
Google Analytics
Tableau
UNIT 6
Go-to-Market Strategy and Product Launch
Students explore the role of data in product management, learning how to define and analyze key metrics for success. The unit covers customer feedback loops, A/B testing, and using analytics tools to drive informed decision-making. By interpreting product data and identifying patterns, students will gain the confidence to make strategic decisions that improve product performance and user experience.
Hubspot
Google Forms
UNIT 7
Capstone Project: Building a Successful Product
The final unit is dedicated to a hands-on capstone project where students apply their knowledge to manage a product from ideation to launch. They create a full product strategy, develop a roadmap, define key metrics, and present their work in a professional setting. This project allows students to showcase their problem-solving abilities, strategic thinking, and execution skills, preparing them for real-world product management roles.
Google Slides
Clickup
Dribbble
Where Our Graduates Work
Our talented graduates flourish in leading companies across the globe, making significant contributions to both their personal growth and the organizations they serve. They work in industries ranging from Information technology to Telecommunication, and more.
A World-Class Learning Facility
At Tech Studio Academy, we have created a conducive environment for learning, combining exceptional school structures, inspiring classrooms, and dedicated tutors. We understand that the physical surroundings greatly impact the educational experience, and we strive to provide a nurturing setting that fosters academic growth, creativity, and personal development.
Our classrooms are carefully designed to facilitate effective teaching and learning to enable tutors to deliver dynamic and engaging lessons that captivate students attention and spark their curiosity.
What Our Graduate Say
I came into techStudio Academy with practically no prior knowledge in software development. However, within a few weeks, I was able to grasp the crux of software development and also master the soft skills required for being a software developer. So far so good, the skills acquired have given me a mind-blowing push in my career as a software developer.
JOSEPH DARAMOLA
Frontend Developer
TechStudio Academy has been one of the big push I needed to get in the real world space. I had an immense learning that was really different from the self learning I started with. The learning was fun and there were some internship job opportunities that were presented to us. I got my first gig immediately after the program. Thank you TechStudio for that push I needed.
PETER EDEAWE
Software Developer
I bless the day the Instagram algorithm pop up TechStudio Academy to my news feed. I read through their curriculum and other details about the Bootcamp and I told myself this is the opportunity I've been waiting for. I wasn't disappointed, the environment was well ventilated and conducive, with competent instructors. Here I am today at OT&T Consulting, fulfilling my dreams thanks to TechStudio Academy.
RILWAN AJIBOLA
Software Developer
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FAQs
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